Overview
ProFlow Plumbing is a 12-person operation serving the greater Phoenix area with residential and commercial plumbing services. Industry data shows 27% of calls to home services go unanswered, and less than 3% of callers who reach voicemail leave a message. Before Lockmaster.ai, ProFlow's two-person office team could not keep up with incoming calls during peak hours, and after-hours emergencies went straight to voicemail. Lockmaster.ai gave them a round-the-clock AI receptionist that answers every call, triages emergencies, and dispatches the right technician automatically.
The Challenge
ProFlow was losing an estimated 40% of incoming calls during busy periods and after hours. When a homeowner has a burst pipe at 2 AM, they call the first plumber they find. If nobody answers, they move on to the next one. With 47% of home services calls being genuine leads and 29% converting to jobs, each missed call carried real weight. Research shows 76% of consumers will stop doing business after a single bad experience, and for a burst pipe at 2 AM, an unanswered phone is the worst experience possible. Their office manager was overwhelmed juggling scheduling, invoicing, and phones. Emergency calls during active jobs meant technicians had to stop work to answer their cell phones.
Owner, ProFlow Plumbing
We were bleeding money every night and weekend. I checked our phone records and found we missed over 120 calls in a single month. At least half of those were paying jobs that went to our competitors. Lockmaster.ai changed everything overnight.
The Solution
Lockmaster.ai was configured with ProFlow's full service menu, pricing tiers, service area boundaries, and technician availability schedules. The AI receptionist answers every call within two rings, asks the right diagnostic questions for plumbing emergencies, and determines urgency level. For true emergencies like burst pipes or sewage backups, it immediately pages the on-call technician and confirms the dispatch with the customer. For standard appointments, it books directly into ProFlow's calendar. The whole setup took under an hour, with no hardware or software to install.
Office Manager, ProFlow Plumbing
I was skeptical that an AI could handle plumbing calls. But it asks better questions than most humans would. It knows to ask about water shutoff valves, whether the issue is on the first or second floor, and it gives customers accurate arrival windows. My stress level dropped by half in the first week.
The Results
In the first 90 days with Lockmaster.ai, ProFlow Plumbing captured jobs that would have previously gone to voicemail and competitors. Emergency response times improved because the AI dispatches faster than a human answering a ringing phone while multitasking. Customer satisfaction scores on Google reviews went from 4.2 to 4.7 stars. The office manager now focuses entirely on invoicing and customer follow-ups instead of being chained to the phone. ProFlow has not missed a single emergency call since going live with Lockmaster.ai.
Owner, ProFlow Plumbing
The ROI was obvious within the first month. We went from losing jobs every night to booking them. Our Google reviews mention how easy it is to reach us now. Lockmaster.ai pays for itself many times over, and I sleep better knowing every call gets answered.
