David Thornton
Attorney, Thornton Legal
I was losing clients I never even knew about. People would call once, get voicemail, and move on. In legal work, that first call is everything. If you miss it, you have lost them for good.
How Thornton Legal Tripled Client Inquiries with 24/7 AI Reception
Overview
Professional client service around the clock.
David Thornton runs a solo law practice specializing in family and estate law. As his reputation grew, so did the volume of calls, many coming after hours when potential clients needed urgent help. With 68% of consumers preferring to call when making high-stakes decisions, a missed call in legal work means a lost client. Lockmaster.ai gave his practice a professional phone presence 24/7 without adding overhead.
The problem
Missing calls meant losing clients to competitors.
As a solo practitioner, David was in court, in meetings, or with clients for most of the day. His voicemail was filling up with messages he could not return fast enough. Research shows less than 3% of callers who reach voicemail actually leave a message, so most potential clients simply called the next attorney on their list. He estimated he was losing 40% of new client inquiries because no one answered the phone. After-hours calls, often from people facing urgent family situations, went entirely unanswered. And 76% of consumers will stop doing business with a company after just one bad experience.
The solution
An AI receptionist trained on legal intake.
Lockmaster.ai was trained on David's practice areas, consultation process, and scheduling preferences. The AI answers every call with a professional greeting, gathers key case details, books consultations directly into his calendar, and routes urgent matters to his cell phone. Non-urgent callers receive an immediate text confirmation with next steps. The entire setup took 72 hours.
Sarah Mitchell
Office Manager, Thornton Legal
The AI handles intake questions perfectly. It asks the right questions about their legal situation, checks David's availability, and books the consultation. Clients tell us they are impressed by how smooth the process is.
The result
Triple the client inquiries, zero missed calls.
Within three months of implementing Lockmaster.ai, Thornton Legal saw new client consultations increase by 210%. After-hours calls now account for 35% of all new bookings. With over 60% of consumers willing to pay more for great service, every call now gets an immediate, professional response, even at 2 AM on a Sunday. Client satisfaction scores improved dramatically and David has expanded his caseload without adding staff.
David Thornton
Attorney, Thornton Legal
Lockmaster.ai gives my clients a professional experience 24/7. I went from missing half my calls to capturing every single one. My practice has grown significantly and I can focus on casework instead of chasing missed calls.